The ad designer did a good job. There’s an engineer in the foreground looking at a farm of windmills holding the plans in his hand. It reminds me of that slight feeling of disorientation I get when I first see something that I have been looking at on paper or the screen for months in its fully realized state. He’s holding the plans, and the text suggests he has "great plans for the future" for managing the money he’s earning. The information is organized into bullet points, similar to how they teach us to write in technical writing class. All the points are focused on saving money safely. There is nothing promoting debt.I have no experience interacting with this company. I’m only commenting on the style of the ad.
This is such a contrast to some ads from local banks and credit unions, which focus on debt. My favorite one has a family in front of a really nice house. The text reads: Dream Home – Dream Mortgage. That’s one way to put it!
yes, a very positive scene of the future instead of the negatives in life. just the kind of ads we need these days to create a more positive outlook.
ReplyDeleteand thanks for visiting my blog. your comments were most welcome.